NDIS Facebook Ads
Participant enquiry, generated within the rules, measured on who you can actually support.
Sevenam installs a Meta advertising system on your own ad account and runs the technology that operates it — written decisions at 7am every morning telling you exactly what to do that day. One fixed setup fee, a fixed monthly, priced to the work rather than your media budget.
Volume is not the problem. Fit is.
Most NDIS providers can generate enquiry. What they struggle with is enquiry from participants whose plan, funding type and support needs actually match what the organisation is set up to deliver — and every mismatched enquiry costs intake staff time that was already scarce.
Advertising optimised to cost per lead makes this worse in a very direct way, because the cheapest leads are almost always the least qualified ones.
Advertising inside the rules.
NDIS providers sit under the NDIS Code of Conduct and, for registered providers, the Practice Standards — alongside Meta's own restrictions on how audiences can be described. The reliable failure mode is creative that implies something about the person seeing it, or that reads as a claim about outcomes.
We will flag what looks risky and produce creative built to stay well clear of it, but the compliance sign-off stays with you. You know your obligations and your participants better than any advertising provider does.
Your account, your participant data.
The ad account, pixel, audiences and creative files are built in your own Business Manager. Participant enquiry data stays in your systems, under your privacy obligations — which do not transfer to a provider just because they configured the tracking.
If we stop working together, there is nothing to hand back.
Questions people actually ask.
Are NDIS providers allowed to advertise on Meta?
Yes. The constraints are on how you say it rather than whether you can — Meta restricts creative that implies personal attributes about the viewer, and the NDIS Code of Conduct governs how services are represented. Plenty of providers advertise well inside both.
How do we stop getting enquiries we cannot support?
Mostly through creative and the enquiry form rather than targeting. Being specific about service type, service area and plan management in the ad itself filters far more effectively than any audience setting, even though it raises cost per lead.
Should we optimise for cost per lead?
No, and this is the single most common mistake in the category. Optimise for enquiries your intake team can actually convert, and expect the cost per enquiry to rise while the cost per participant falls.
Who is responsible for compliance?
You are, and you approve everything before it runs. We will raise anything that looks like a risk, but we are not your compliance function and would not pretend to be.
What spend does this need to make sense?
About ten thousand a month in media before daily decisions earn their keep. Under about three thousand, we will tell you plainly that none of this is the right purchase yet.
Have your NDIS account read properly.
Fifteen minutes with Josh, no pitch. You will leave knowing what a well-matched enquiry actually costs you and where the compliance risk sits.
Get started Five questions, two minutes →